UPLAND BREWING COMPANY UNVEILS COMMEMORATIVE 2025 NATIONAL CHAMPIONSHIP HOOSIER GAMEDAY LAGER CAN

Upland Brewing Company, one of Indiana’s largest craft breweries, is celebrating Indiana Football’s 2025 National Championship run with a limited commemorative Hoosier Gameday Lager can. Only 8,000 six-packs will be produced and distributed across Indiana and the Chicagoland area.
Hoosier Gameday Lager
Hoosier Gameday Lager Year Round – GAMEDAY LAGER Hoosier Gameday Lager was created as the first ever Indiana University Athletics branded beer. It’s a collaboration between Upland and thousands of beer-loving […]
Upland Brewing Company Unveils First Official Beer of Indiana University Athletics: Hoosier Gameday Lager
Hoosier Gameday Lager, cultivated based on direct feedback from IU fans, will be a refreshing 4.7% ABV lager in a cream and crimson candy striped can. This is Upland Brewing Company’s first brew that falls into the gameday beer category.
UPLAND BREWING COMPANY ANNOUNCES FREE LIFETIME SUPPLY OF BEER FOR INDIANA HEAD COACH CURT CIGNETTI FOLLOWING NATIONAL CHAMPIONSHIP VICTORY

BLOOMINGTON [January 21, 2026] – Upland Brewing Company, Indiana’s third-largest craft brewery, is celebrating Indiana Football’s 2026 National Championship and honoring head coach Curt Cignetti with a lifetime supply of Upland beer following his post-game press conference shoutout recognizing Hoosier Gameday Lager as his drink of choice after the victory in Miami.
HGDL Interest Form
HOOSIER GAMEDAY LAGER INTEREST REQUEST LIMITED EDITION COMMEMORATIVE CANS AVAILABLE NOW Take home a piece of history with our 2025 National Championship Commemorative Cans! The Hoosier Gameday Lager 2025 National […]
UPLAND BREWING COMPANY ANNOUNCES TAPROOM EXCLUSIVES FOR 2025
BLOOMINGTON [February 11, 2024] – Upland Brewing Company, Indiana’s third-largest craft brewery, is doubling down on innovation and creativity with a new Taproom Exclusives program, featuring over 30 bold, small-batch […]
Coming Soon
WHAT’S TAPPENING AT UPLAND BREWING ST. PATRICK’S WEEKEND 📅 March 12-17th 📍 All Upland Locaitons St. Patrick’s Weekend is coming up and we’re ready to celebrate! • ‘The Parting […]
YEAR ROUND
YEAR ROUND All Day, Every Day Craft Beers Our year-round beers include the classics like Dragonfly IPA and Wheat Ale on which we’ve built our brewery as well as new […]
Beers2
ALL BEERS Craft your next adventure Every Upland beer is a damn good craft beer, made (and served) by good people. From our wood-aged sours to year-round ales and lagers […]