Upland FSQ x Gray Goat Bicycle Co.

Brian Gootee began Gray Goat in 2003 when he purchased the bicycle shop he was working at in Indianapolis. Selling bikes, parts, accessories, and apparel, Gray Goat quickly became local cyclists’ one stop shop.

Upland Earns Bicycle Friendly Business Award

We’re proud to have been recognized by the League of American Bicyclists as a bronze Bicycle Family Business! Today, Upland joins a group of over 1,300 local businesses, government agencies, and Fortune 500 companies across the United States that are transforming the American workplace.

Upland Cycling Celebrates 10 Years

This might be the first time you’ve heard of us, or maybe you’ve seen someone out on the road in an Upland Brewing cycling outfit and wondered what the story was- well we’re here to tell you that story.

Get Back on that Bike

Love bikes and beer?  Check out a new web series from our friend the Mobile Cyclist. Share the bike love by posting this video to social using #mobilecyclist! In celebration of the Mobile Cyclist’s series and to help you get motivated we’re offering 20% off Tour de Upland tickets using code BikeOnIt through January 31. Click here to register.  

Tour de Upland Winter Training Tips

Those hills of Southern Indiana can be rough, that’s why we are training our legs and arms in preparation for the Tour. We know it’s only January 2, but in the spirit of New Year’s resolutions, we thought we’d share some winter training tips from our friends Team Upland Cycling to help get your butt in gear for Tour […]

Tour de Upland


Tour de Upland is August 15th – 17th at Camp Framasa in Nashville, Indiana. Registration for the Weekend and Core Experiences include all the beer, biking, food, live music and camping your heart could desire. We have just released our 2014 Tour de Upland cycling routes! Maps and elevations can be found below so you can […]

A1 Cyclery Customer Night

Last week, we were lucky enough to provide beer for Customer Night at A1 Cyclery, a small bicycle shop on Indianapolis’s west side. This place was awesome, with a huge selection of bicycles and accessories, and a super friendly staff that really knows their stuff! A1 also has a “re-cyclery” that considers your specific needs […]